Fournier Law Blog

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Six Persuasion Principles Every Real Estate Agent Should Practice


sixpersuasionSuccessful real estate agents rarely get that way by accident. On the contrary, they conduct themselves in a specific way that makes people want to work with them and for them. Andrew Gale, founder of FlyerCo.com and a guest contributor for Inman News, pinpoints the six principles of persuasion that successful real estate
agents use to improve the quality of their influence with buyers, sellers, and other agents. Gale taps into popular wisdom espoused by Dr. Robert B. Cialdini, best selling author of Influence: The Psychology of Persuasion in this insightful article tailor-made for real estate professionals.

Read the full article here.

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